Tel: 44 (0)1323 720555
Fax: 44 (0)1323 720666
Email: admin@obcaccountants.com

  • You are here:
  • Home »
  • Archive: September, 2017

Archive Monthly Archives: September 2017

How do you keep your customers hooked on you?

Shares

You have a smartphone; you check it regularly (more often than you probably think) and you have several apps that you repeatedly check… Facebook, Instagram, Twitter, Snapchat… To at least one of these you are hooked… but the brilliance of the business behind these apps is that you don’t even realise you are hooked! For you to apply […]

Continue reading

Use the skills of ‘deep practice’ to build a faster, better brain…

Shares

Deep practice works, ignore it and your business will not move forward. Embrace it and not only will you grow your business, but you will grow your people and change the way they work forever. ​This is too good to be ignored…so don’t…here’s the science… Use deep practice in your business to improve personal, team and business […]

Continue reading

Don’t waste your hard-earned profits on marketing ‘sizzle’ – spend it on marketing ‘sausages’!

Shares

When was the last time you took a close look at your marketing activity to see if it is really delivering the business performance you want? Before you jump in head-first committing time and money on the sizzle it pays to consider WTS ‘Where’s The Sausage’! Too often business owners rush to improve marketing ‘sizzle’ by changing […]

Continue reading

How to change the habits holding your business back

Shares

Wouldn’t it be great if every day and every week you achieved greater results from your business? What you achieve in life and business is determined by how you use all 24 hours of every day. Research tells us that without even realising it, most of what we do every day is habitual – we do the […]

Continue reading
What happens when you take the ‘Persil’ approach to the value of your business’s core offer?

What happens when you take the ‘Persil’ approach to the value of your business’s core offer?

Shares

Persil is a household name and a recognised brand, but is their sausage worth all the sizzle? In 2005 David Arkwright (former global director of Unilever’s laundry business) thought they needed to move away from the ‘whiter than white’ slogan and focus on a stronger core message. Arkwright knew their current core message was not strong enough […]

Continue reading

Che Guevara, revolutionary leader, suggested that we all should “dream the impossible to make dreams a reality”.

Shares

Are you? Are you dreaming the impossible for 2017 or 2018? Yes, you love it when your team achieves a business goal, especially if the goal is unexpected or against the run of play. And especially if your team really stretch themselves to achieve the goal. For the record… Che Guevara was urging us to be ambitious. ‘Dreaming the impossible’ […]

Continue reading

Deep Practice guarantees a competitive edge

Shares

As the saying goes practice makes perfect.You already know in this fast-moving business world that you need to improve just to stand still. You also know that doing the same old, same old will mean that your business will eventually fail. Practicing something once just isn’t enough…by helping your people (and yourself) improve skills and expertise through […]

Continue reading

What can business owners learn from GE and Jack Welch about stretch goals?

Shares

Scientific research and practical experiences at Jack Welch’s GE, suggest discomfort is the emotion you should feel about the goals you set yourself. Here’s why… Jack Welch was CEO at GE for 20 years.Jack pushed for uncomfortable stretch goals not attainable goals.In his 20 years as GE boss, he increased the company’s market value from $12 billion […]

Continue reading